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ADVERTISE IN THE MAGAZINE
Why Advertise in Sandman?
Sandman is a unique publication representing and promoting the best of local music and cutting through traditional barriers of age, genre and trend.
Frequency:
Free monthly music magazine
Content:
Tailored editions across five cities - Sheffield, Leeds, Hull, York and Nottingham
Concentrates on local music scenes, all forms and genres
In touch with work of local artists, writers, filmmakers and comedians
Covers Indie, Rock, Punk, Jazz .... you name it, we talk about it
Readers:
Appeals to bands, musicians, clubbers, gig goers, and all music lovers
Distribution:
Distributed across Yorkshire and the East Midlands in venues, studios, universities, record shops, cafes and pubs
Readership:
Total readership 40,000 and growing with every edition
Background:
Sandman is a free, monthly magazine dedicated to the grass roots music scene in Yorkshire and the East Midlands. It was first published in Sheffield in October 2002 by former journalist Jan Webster and gig promoter Mark Roberts. Since then Sandman has expanded beyond its hometown into Leeds, Hull, York and Nottingham is now the most recent addition to the portfolio. As founding editors, Jan and Mark have utilised their extensive knowledge and musical background to pioneer new artists, using Sandman to bring bands such as the Kaiser Chiefs and Arctic Monkeys to the attention of the national media.
Sandman is an A4, black and white publication, with an emphasis on its photography. Content includes editorial, interviews, reviews and gig listings, with supporting photography and advertising. Sandmans real USP lies in the fact that each citys magazine contains content exclusive to that city, but advertisers have access to readers across the board.
National advertising appears in all five editions, covering all five cities, whereas smaller advertisers have the option to appear in just one edition. The target audience for Sandman is mainly students, music enthusiasts and professionals within the music industry; however, market research has shown that readers range from 14 to 65 years old and come from diverse backgrounds. All share a passion for music and a desire to dig deeper than the current Top 40 artists.
Sandman currently has an estimated readership of 40,000 across Yorkshire and the East Midlands.
For information on pricing and find out more about how we can help you reach your target market, please contact Mark on 0114 278 6727 or e-mail ads@sandmanmagazine.co.uk
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